Christmas, Hanukkah, Kwanza, and New Year’s Eve! No matter your beliefs, December is a time to rejoice. Whether you celebrate big or small for the holidays, this time of year is excellent for family, friends, and of course, ugly sweaters (Ugly Sweater Day is the 3rd Friday of December if you want to have a fun outreach). However, this outreach is one where you are going to have a ton of competition. Think of your holiday season last year; our guess is you were overloaded with emails, cards, and gifts. Do you remember any emails, cards, or gifts you received that did not come from your family members, spouse, or kids? We didn’t think so! If you do choose this outreach, we want to make sure it is personalized and unique. Otherwise, it will get lost in the sea of sameness and lose what you are trying to accomplish.